About us

Rústicos Sierra - Furniture with soul since 1996

Rústicos Sierra was founded in 1996 by José María Sierra, a migrant entrepreneur who arrived from Spain and found in Mexico not only a fertile ground to grow but also a culture that he embraced with all his heart.

Inspired by the warmth of Mexican homes and the nobility of natural materials, he created Rustic Furniture of the Sierra as a family business where craftsmanship, tradition, and love for wood became the essence of each piece.

More than a workshop, we are a home where the art of handmade furniture is honored, blending European heritage with Mexican roots.

Mission

Rústicos Sierra is a Mexican company dedicated to the manufacturing of wooden furniture through functional avant-garde rustic designs with the aim of creating warm spaces through robust and high-quality products, concerned with respect for the environment and our community, oriented towards the international market..

Vision

To be a recognized Mexican company in the design and manufacturing of high-quality rustic furniture, strengthening our export profile with the aim of developing strategic partners in different parts of the world, ensuring profitability, job sources, collaborating with the community, and respecting the environment.

WITH 30 YEARS OF EXPERIENCE IN THE RUSTIC FURNITURE INDUSTRY

With 30 years of experience in the rustic furniture industry, our three generations of carpenters combine both traditional and modern manufacturing techniques to ensure the highest quality and finishes. We also offer an agile production process and a quick response, in order to achieve the endless design possibilities we offer to our clients..

Rústicos Sierra S.A. focuses its efforts on serving the wooden furniture consumer sector in the sub-segment of rustic furniture, with an emphasis on Mexican rustic style. Throughout its history, it has specialized in the Texan market, where it currently has a presence in the most important cities. However, it also addresses the needs of those companies with their own initiative that seek the support of a strategic partner to develop and manufacture their own designs..

WHY CHOOSE US?

• Handmade in Mexico, with pride and precision.

• Authentic, solid, and unique designs.

• Sustainable materials and responsible processes.

• Personal and human attention—we work with you, not just for you.

• Secure and scheduled deliveries to the U.S..

• More than 25 years of experience and trust.

Our History

2007

We modernized our machinery to increase the plant's production.

2012

We are committed to offering products of the highest quality and providing highly competitive lead times.

2016

We renew and update both internally and externally to provide greater added value to our customers, from the presentation of our products, an agile and fast purchasing process, to the delivery of the products in the best time in the market..

2026

Renovamos y actualizamos interna y externamente con el fin de proporcionar un mayor valor agregado a nuestros clientes, desde la presentación de nuestros productos, un proceso de compra ágil y rápido, hasta la entrega de los mismos en el mejor tiempo del mercado.